about us

Our purpose

We strive to improve the health and well-being of our customers and communities – we won’t stop until health care is better for all.
is-hero
true
hero-image
https://assets.curacor.com/adobe/assets/urn:aaid:aem:c60b67d0-c58d-43f1-b3b4-22d7fcb16fa0/as/purpose-hero.avif?assetname=purpose-hero.jpg
no-alt-text
true
hide-image-mobile
false
sticky-bar-enabled
false
show-sticky-text-mobile
false
lh-overlay
false
lh-theme
primary-extra-dark
lh-content-width
fluid
lh-padding-top
none
lh-padding-bottom
none
lh-margin-top
none
is-grid
true
grid-gap
default
lh-id
container-d20a2bc877
lh-theme
neutral-light
lh-spacing
default
lh-content-width
xl
lh-padding-top
md
lh-padding-bottom
md
lh-gutters
default
src
https://delivery-p174711-e1869819.adobeaemcloud.com/adobe/assets/urn:aaid:aem:5483ef1a-b2f5-45f5-8265-06e598e6fe87/as/what-drives-us-food.avif?assetName=what-drives-us-food.jpg
rendition
photo
lh-rounded
true
lh-circular
false
lh-full-width
false
is-grid-item
true
desktop-span
6
mobile-order
1
vertical-align
center

What drives us

At Blue Cross and Blue Shield of North Carolina (Blue Cross NC), our purpose guides all that we do and all that we strive for. That purpose is supported by four key pillars and serves to focus our work.
is-grid-item
true
span
6
desktop-span
6
vertical-align
center
order
2
mobile-order
2
is-grid
true
grid-gap
default
lh-theme
neutral-light
lh-spacing
default
lh-content-width
xl
lh-padding-top
sm
lh-padding-bottom
xl
lh-gutters
default
layout
vertical-left
theme
white
media-type
icon
icon
lh-icon--north-carolina
icon-size
xl
gradient
true
title
Healthy communities
heading-level
h3
heading-size
sm
title-alt
true
rte-description
We’re committed to helping North Carolina thrive. We’re listening to and connecting with communities to collaborate on programs that provide better health care for everyone in North Carolina.
cta1-variant
outlined
cta1-text
See How We're Making an Impact
cta1-href
https://careers.bcbsnc.com/culture-values
cta1-analytics-id
card-1-8aee78df38-e8d428000c-Healthy communities
is-grid-item
true
span
6
span-tablet
6
span-mobile
12
desktop-span
6
tablet-span
6
mobile-span
12
vertical-align
stretch
layout
vertical-left
theme
white
media-type
icon
icon
lh-icon--users-three
icon-size
xl
gradient
true
title
Healthy members
heading-level
h3
heading-size
sm
title-alt
true
rte-description
We work to make sure that every person with health coverage from Blue Cross NC has access to high-quality, affordable care. We constantly strive to make health care simpler, better, and more affordable.
cta1-variant
outlined
cta1-text
See How We're Improving Health Outcomes
cta1-href
/content/bcbsnc/us/en/about-us/our-purpose/better-health-outcomes
cta1-analytics-id
card-1-9a0747ef08-18cb05425f-Healthy members
is-grid-item
true
span
6
span-tablet
6
span-mobile
12
desktop-span
6
tablet-span
6
mobile-span
12
vertical-align
stretch
layout
vertical-left
theme
white
media-type
icon
icon
lh-icon--heartbeat
icon-size
xl
gradient
true
title
Healthy workforce
heading-level
h3
heading-size
sm
title-alt
true
rte-description
We are dedicated to building a purpose-driven culture that fosters a welcoming environment and reflects the communities we serve. We align every employee’s work to our purpose of making health care better for all.
cta1-variant
outlined
cta1-text
Explore Our Workplace Culture and Values
cta1-href
https://careers.bcbsnc.com/culture-values#culture
cta1-analytics-id
card-1-8ffa939076-a3fa9b920b-Healthy workforce
is-grid-item
true
span
6
span-tablet
6
span-mobile
12
desktop-span
6
tablet-span
6
mobile-span
12
vertical-align
stretch
layout
vertical-left
theme
white
media-type
icon
icon
lh-icon--chart-line-up
icon-size
xl
gradient
true
title
Healthy business
heading-level
h3
heading-size
sm
title-alt
true
rte-description
We create sustainable business value by increasing affordability through cost of care savings and by spurring innovation. Our healthy business ensures lasting value and enables us to deliver on our purpose.
cta1-variant
outlined
cta1-text
Discover How We're Making Care More Affordable
cta1-href
/content/bcbsnc/us/en/about-us/affordability
cta1-analytics-id
card-1-08d7801dff-36e9f63f97-Healthy business
is-grid-item
true
span
6
span-tablet
6
span-mobile
12
desktop-span
6
tablet-span
6
mobile-span
12
vertical-align
stretch
is-grid
true
grid-gap
default
lh-id
container-a17998ef7c
lh-theme
primary-dark
lh-spacing
default
lh-content-width
xl
lh-padding-top
xl
lh-padding-bottom
xl
lh-gutters
default

Purpose and progress go hand in hand

While our purpose and the pillars that support it never change, the always evolving health care landscape presents new opportunities to make progress. Our purpose uniquely positions us to address the state’s most pressing health challenges.

This is not a temporary effort. It's our commitment to driving long-term, sustainable change in North Carolina.

Acting on what we’ve learned from our members and communities across our state, we have three purpose-driven initiatives currently underway.

is-grid-item
true
desktop-span
4
tablet-span
4
mobile-span
12
vertical-align
stretch
layout
horizontal
theme
white
media-type
image
image
https://delivery-p174711-e1869819.adobeaemcloud.com/adobe/assets/urn:aaid:aem:6f3f9452-fdbf-4436-90d3-e794fef6e18a/as/youth-mental-health.avif?assetName=youth-mental-health.jpeg
icon-size
xxl
gradient
true
title
Youth mental well-being and resiliency
heading-level
h3
heading-size
xs
title-alt
true
rte-description
We’re addressing the causes of the mental health crisis. We’re investing in prevention, working to expand access to care, and enhancing community support.
cta1-variant
text
cta1-text
Learn more
cta1-href
/content/bcbsnc/us/en/about-us/our-purpose/youth-mental-health
cta1-icon
lh-icon--caret-right
cta1-analytics-id
card-1-5f5b814e3e-724e45fdef-Youth mental well-being and resiliency
layout
horizontal
theme
white
media-type
image
image
https://delivery-p174711-e1869819.adobeaemcloud.com/adobe/assets/urn:aaid:aem:acf82292-ce29-41af-a2d8-3101ad3f48f1/as/health-through-food.avif?assetName=health-through-food.jpeg
gradient
true
title
Health through food
heading-level
h3
heading-size
xs
title-alt
true
rte-description
We're committed to improving health through food by working with our members, providers, and community partners to help people eat healthier.
cta1-variant
text
cta1-text
Learn more
cta1-href
/content/bcbsnc/us/en/about-us/our-purpose/health-through-food
cta1-icon
lh-icon--caret-right
cta1-analytics-id
card-1-4981fb7351-d5a7d50242-Health through food
layout
horizontal
theme
white
media-type
image
image
https://delivery-p174711-e1869819.adobeaemcloud.com/adobe/assets/urn:aaid:aem:5d899eb9-a288-46b5-a4b1-d75ec0621934/as/improve-access.avif?assetName=improve-access.jpg
icon-size
xxl
gradient
true
title
Improve access in rural and underserved communities
heading-level
h3
heading-size
xs
title-alt
true
rte-description

We're helping North Carolinians find, receive, and afford the care they need – as well as making that care simpler to access.

More information to come

is-grid-item
true
desktop-span
8
tablet-span
8
mobile-span
12
vertical-align
top
is-grid
true
grid-gap
default
lh-id
container-83894f242f
lh-theme
neutral-light
lh-spacing
default
lh-content-width
xl
lh-padding-top
md
lh-padding-bottom
md
lh-gutters
default
src
https://delivery-p174711-e1869819.adobeaemcloud.com/adobe/assets/urn:aaid:aem:e05c2919-1140-4b9b-bcf9-cae0daa638ca/as/foundation.avif?assetName=foundation.jpg
rendition
photo
lh-rounded
true
lh-circular
false
lh-full-width
false
is-grid-item
true
desktop-span
6
mobile-order
1
vertical-align
center

A purposeful partnership

Central to our purpose is an unrelenting commitment to improving the health and well-being of our customers and communities.

In 2000, we established the independent Blue Cross and Blue Shield of North Carolina Foundation as an essential partner in this pursuit. Since then, they have worked alongside nonprofit organizations, government entities, and community partnerships across the state, investing $258 million into communities through more than 1,600 grants, collaborations, and special initiatives.1

alignment
left
size
large
text
Learn More
variant
outlined
button-type
lh-button
srtext
Learn More about the Blue Cross Foundation Opens an External Link Opens in a New Tab
link
https://www.bcbsncfoundation.org/
data-path
https://www.bcbsncfoundation.org/
target
_blank
media-label
label
icon-position
right
analytics-id
twocolumncontent-cta-1-c20df5042f-a3e5c7c8e4-www.bcbsncfoundation.org/
full-width
false
full-width-mobile
false
is-grid-item
true
span
6
desktop-span
6
vertical-align
center
order
2
mobile-order
2
lh-id
footer-info
lh-context-id
footer-info
lh-theme
primary-extra-dark
lh-spacing
default
lh-content-width
xl
lh-gutters
default
lh-padding-top
none
lh-padding-bottom
none