Your plan for better healthSM1

New data on success of Healthy Lifestyle ChoicesSM

Healthy Lifestyle ChoicesSM broke new ground for health plans when BCBSNC developed and launched the initiative in 2004. Now that the program has moved from the test phase to actually helping thousands of BCBSNC members improve their health, it's time to look at the first set of results.

Many participants lost weight – an average of 9 pounds per member, according to new data reported in the July/August issue of the North Carolina Medical Journal.

There are other promising findings from the pilot Healthy Lifestyle Choices program, including:

  • 46 percent of participants increased the number of days they engaged in physical activity.
  • 32 percent increased their intake of fruits and vegetables.
  • 76 percent of participants with high blood pressure lowered their hypertension to a lower severity category.

Listen to our progress report

To hear more about what Healthy Lifestyle Choices is doing for BCBSNC members, listen to a conversation with Dr. Don Bradley, BCBSNC executive medical director. Dr. Bradley presents our Healthy Lifestyle Choices pilot results and talks about what’s working in the effort to encourage healthy living.

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